A unique 1937 Packard Super Eight: a land yacht by the creator of the bikini at the Artcurial auction

The world’s only 1937 Packard Super Eight, converted into a land yacht by the legendary Chapron body shop, is being offered at an Artcurial auction in France. The car is estimated at 250,000–350,000 euros and attracts the attention of collectors with its history and design.

History: Louis Réard and His Land Yacht

The idea for this unique car came from Louis Réard, a French designer who became famous as the inventor of the bikini. To promote the new product, he conceived a car styled to resemble a yacht. This task was entrusted to the Chapron coachbuilder, known for its unconventional projects.

The project was based on the Packard Super Eight, which was chosen for its large size and powerful 145-horsepower engine.

Design Features of the Packard Super Eight — A Land Yacht

• "Marine" body aesthetics: The front end resembles a ship’s bow, and portholes have been installed in place of the rear window.
• Pickup-style body: The rear of the car is designed as a small cargo area.
• Access to the rear: Small doors provide unobstructed passage from the interior to the rear of the car.

Use in Fashion Shows

From 1947 to 1949, this unique vehicle was actively used for fashion shows at seaside resorts in France and accompanied the Tour de France bicycle race, showcasing models in bikinis.

Ownership History and Rarity

After participating in various events, the car ended up in private collections. One of the owners kept it for over 45 years (from 1976 to 2023), rarely displaying it at public events. The car has not been displayed at any auto shows since 1987, which makes its appearance at this auction particularly significant.

Other Interesting Auction Lots

The Artcurial auction also features another unusual car—a 1935 Voisin C25 with original portholes and bold design elements.

Why should you take a closer look at the 1937 Packard Super Eight?

• It is the only example in the world created to advertise one of the most famous fashion inventions—the bikini.
• An exclusive yacht-inspired design with unique features.
• Historical significance due to its participation in fashion events and car races.

This Packard will be a true gem for vintage car collectors who appreciate uniqueness and history.

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